| The key to selling reprints to parenting
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| | guides to camps. What can parents do to
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| publications is the creation of dynamite
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| | make sure their children stay healthy at
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| ideas followed through with professional
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| | camp? What are the traits of a safe camp?
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| writing. Here, I'm focusing only on
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| | Change to camping plus another topic
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| finding those lucrative topics.
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| | like education or finance to create
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| Most topics in regional parenting
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| | unique articles.
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| publications are straightforward:
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| | 3. Who do you know who has an unusual or
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| finance, parenting tips, health, sports,
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| | remarkable story - something that
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| and education. The trick is to twist them
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| | affected children? What did the parents
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| in an unusual way.
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| | learn? Write an article using the
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| 1. If you're a parent, what do you wish
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| | anecdote as an introduction to the
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| you knew about a topic? Write down
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| | information you want to give. A great
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| questions that you have as you go through
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| | anecdote can sell a story.
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| the day. When I was driving the other
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| | 4. Visit online parenting forums and read
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| day, I complained to myself about bad
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| | the questions people ask. Use some of
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| teenage drivers. Then I wondered, "What
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| | these as a basis for your article ideas.
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| can parents do to encourage good
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| | 5. When you research a piece and talk to
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| driving?" If you already know the answer
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| | experts, look for what you don't know.
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| to the question, it won't make a good
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| | "Joe says insurance is important for
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| article unless you're an expert on the
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| | families," won't make an article
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| subject.
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| | interesting. Too many people know that
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| 2. Take a generic topic and make it
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| | insurance is important. But a quote like,
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| seasonal. Choose a season about four
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| | "Joe says disability insurance is the
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| months away, because the lead-time for
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| | most neglected area of insurance, but it
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| parenting publications is 2 to 6 months.
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| | protects young families from the biggest
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| Four months from now is April. What
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| | threat to their security," will make
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| happens in April (or would be published
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| | parents keep reading.
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| in April) that I can combine with a topic
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| | If you give editors timely articles that
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| like health? In April, parenting
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| | readers will want to read, you'll sell
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| publications start printing their summer
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| | your work over and over again.
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